Strategic Transformation

Helping CEO's develop long term, sustainable growth



Revenue Alignment

Is your performance sync’d for maximum performance? If not, we can help.

Revenue alignment requires significant involvement from the CEO/COO/President and all functional departments.

The primary objective is to determine what stage of revenue alignment the organization is currently stuck in. Then design a road-map to advance toward a unified stage at an appropriate pace.

Define the current organization revenue alignment readiness:

  • the core purpose
  • core competencies that create 'special'
  • the brand promise to clients
  • results in meeting client promise/commitments
  • revenue beliefs and values

Establish the road-map to mature the company to significantly higher levels of predictable and sustainable profitable revenues:

  • cross functional alignment
  • sales fulfillment processes
  • target partner/channel/direct/vertical opportunities
  • marketing/messaging/branding
  • compensation integration
  • roles and goals agreements
  • metrics implementation

Define the activity management methods including regular rhythm of communication, leadership example, and process review.


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Contact us to learn more about our management consulting solutions:

416 524 0301

or, drop us an email:

info@ccwr.ca

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Is your sales pipeline on-plan for growth or is lead generation idling
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